‘Good Food, Good Life’ is the pledge we make to billions of consumers in Central and West Africa (CWAR) and worldwide.
To meet this promise we ensure that our products and services are high quality and safe.
We also aim to make sure that our foods and beverages are healthy and satisfy the tastes and needs of African people.
In the region, the double burden of malnutrition is a reality. Undernutrition is increasingly affecting children and women of reproductive age. At the same time, obesity rates are rising in children aged under five.
As the world’s largest food and beverage company, we can make a significant contribution to tackle these nutrition challenges in CWAR and across the world.
For 150 years Nestlé has been providing safe and quality nutrition and we aim to continue offering consumers nutritious and tasty food and beverage choices, at every stage of life.
We also look to promote healthy lifestyles, while building collective nutrition knowledge by supporting and working with public health authorities and organisations.
Today, we are continuing to enhance lives with science-based nutrition and health solutions, helping people to care for themselves and their families. Here are ways we’re doing this in the region.
1) Providing high quality, safe, nutritious foods and beverages
In 2015, 100% of our products in CWAR were assessed and met all of the Nestlé Nutritional Foundation (NF) criteria in providing nutritionally sound products for children, including the criteria for salt, sugars and saturated fats.
We’ve delivered 58 billion servings of fortified food and beverages in the region to combat micronutrient deficiencies – a lack of essential vitamins and minerals including iron, iodine, vitamin A and zinc – among children and women of childbearing age. Through our popularly positioned products, we’re providing lower-income people with affordable single-serve packs of these fortified, nutritious products.
We’re packing our cereal brands Golden Morn and Milo Nutrifill with locally sourced whole grains and vital nutrients such as vitamin A and iron. We’re working on launching more cereal brand varieties with whole grains in the future too.
2) Promoting good nutrition and healthy lifestyles
We’re engaging with millions of Africans across the region through our brand Maggi to boost healthy and nutritious diets. Our Maggi Cooking Caravans travelled through five countries in 2015, reaching over one million women and Maggi mammies through cooking demonstrations, forums and discussions.
We’ve launched the Nestlé Healthy Kids Programme in Burkina Faso, Cameroon, Côte d’Ivoire, Ghana, Nigeria and Senegal to promote healthy lifestyles to schoolchildren. To date, we’ve reached about 82,000 children and 1,200 teachers in the region.
We’re promoting better health and nutrition through the Nestlé Nutrition Institute Africa, part of the Nestlé Nutrition Institute. We’re increasing the capabilities of healthcare professionals (HCPs) through training programmes, scientific symposiums and workshops focusing on maternal and infant nutrition. In 2015, we trained 4,510 HCPs across the region.
3) Building collective nutrition knowledge
Our Research and Development (R&D) Centre in Abidjan, Côte d’Ivoire, uses science and technology at all stages of product development to develop and adapt our foods and beverages to the specific needs of African people. Our team of food and plant scientists, technologists, agronomists and sensory specialists work with various research institutes in Africa and Nestlé’s R&D global network to transfer knowledge and technology.
We’ve invested in the construction of a new Nestlé Quality Assurance Centre, also based in Abidjan. Here we analyse all raw materials used by our factories in Africa, as well as finished products, and are working with governmental and private institutions and universities to promote food safety.
More information can be found in the Nestlé in society: Creating Shared Value and meeting our commitments report 2016.