Nestlé Ghana has hosted top Ghanaian journalists in a jovial dialogue session at the African Regent Hotel to introduce the company’s approach to doing business, otherwise known as Creating Shared Value (CSV) to them.
Participating journalists included senior editors of the Daily Graphic, the Ghanaian Times, the Chronicle, Ghana News Agency, the Multimedia Group, Peace FM and the Ghana Broadcasting Corporation, among others.
In all, 35 media personalities and social media influencers from 15 media houses attended the event.
Demonstrating Our CSV Credentials:
Led by the Country Manager, Moataz El Hout, the Nestlé Ghana team offered the ‘inky’ fraternity glimpses into the company’s role in society, showcasing projects implemented under the various CSV initiatives, including the Healthy Kids Global Programme now underway in 5 regions with 10,000 beneficiary pupils, as well as the Grains Quality Improvement Project under which thousands of cereal and grain farmers have received training in aflatoxin management and modern farming techniques to improve their income and health.
Discovering Our Economic and Social Investments in the Ghanaian Society:
The journalists were held spell-bound to a video that demonstrates the company’s sporting activities in the country, including helping to unearth national talents like popular black stars player, Abdul Majeed Waris, through its MILO school tourney, which had been running for several years now.
During a question and answer session, the journalists urged Nestlé to start a cassava improvement programme in Ghana, explaining that it will have a positive impact on the people by promoting local sourcing, enhancing the rural economy and generating income for farmers.
Nestlé Among Top 4 Ghanaian Tax Payers
Moataz assures the media that the company will continue to live up to its billing as a transparent organization fully committed to playing its part in shaping the economy as evident in its tax paying obligations.
Nestlé Ghana is cited by the authorities as one of the top 4 tax payers in the country.
“We will continue to work in the Ghanaian society, for the benefit of all parties by ensuring a relationship that is mutually beneficial, sustainable and continuous”, Moataz assured.