Milo Champions League promoting Sports Development in Ghana | Nestlé

The finals of Milo Champions League have been held at the Paa Joe Park of the Kwame Nkrumah University of Science and Technology (KNUST), Kumasi, from the 9th to the 11th July 2015. The event unearthed great young talents from across the country.  

The Milo Champions League, organised in collaboration with the Ghana Education Service and endorsed by the Ghana Football Association, brings together schools from across the country with over 36,000 students from 2000 schools participating in the competition.  
Prior to the finals, four zonal qualifiers were held for all ten regions of Ghana, with Bepong Primary School from the Eastern Region emerging as overall winner. The winning teams from the zonal matches were trained by seasoned veteran and current footballers and coaches. 

In an interview with the Managing Director for Nestlé Ghana, Freda Y. Duplan said: “Nestlé Milo the energy food drink of future champions is taking sports to the doorsteps of children in basic schools to help inspire the youth of Ghana to get into sports and enjoy the positive experiences of physical activity early in life. This is a demonstration of Nestlé’s commitment to Nutrition, Health and Wellness”, she added.

The Category Manager for Beverages, Jude Addison reiterated that, Nestlé Milo encourages mothers to get their kids into sports because sports has a unique ability to help instil life values such as hard work, responsibility, fair play, discipline, perseverance and team spirit.

Representatives of the Ashanti King, Ministry of Youth and Sports & the Ghana Football Association, seasoned coaches, Tournament icon Stephen Appiah, the former captain of the Ghana Black Stars, as well as old and current players of the various Ghana national football teams were present at the event.

The winning school team was presented with a trophy and a prize of GHC 10, 000 to be invested into sports development.